2016 12-22 Entrepreneur Social Club at NOVA 535-2

Happy Birthday Dorkstar Dinner at Iberian Rooster

Are you ready for another Entrepreneurial adventure? One with laughs, tears and agony from heartache and loss, positive growth and knowledge, one where an Iberian Rooster is involved, plus mucho mucho high quality Tequila. Then fire up a Jzon-van-oh-my-damn late night alley tour, and fast forward to the end, past the many stops, laughs and hilarious moments we don;t allow on film – for our brains only. We don’t kiss and tell (well, not always). A story where everyone ends up safe and sound. Why? Because we all use UBER, silly! So tonight we’ll title our story: Happy Birthday Dorkstar, Dinner at Iberian Rooster!

(more…)

Read More

2016-09-08-entrepreneur-social-club-at-venue-nova-535-dtsp dinner with spotlight catering

Dining in with Spotlight Catering after another Fabulous ESC

Tonight Thursday September 8, 2016 was another gorgeous yet hot St. Petersburg evening as we rolled into historic venue NOVA 535 for another ESC gathering. Instead of heading out after our scheduled ESC meeting, which runs 6:00 pm to 8:00 pm, dinner was in tonight, testing out Spotlight Catering. Hint! Their food was delicious! Who am I? Michael S. Novilla the founder of the Entrepreneur Social Club (ESC), way back in 2009, in honor of Ben Franklin’s Junto Club. Also I own and run NOVA 535 Unique Event Space and DowntownStPete.com. But tonight isn’t about me (below) it’s about my fascinating fellow Entrepreneurs like good old Ben….do read on!

2016-09-08-entrepreneur-social-club-at-venue-nova-535-dtsp-8

(more…)

Read More

Why not to ask for a discount at ESC

Why we should not discount our pricing

Tonight we are delving into “Why we should not discount our pricing when asked by a prospective client.” Aside from the fact that it’s irritating – like when you’re in Outback Steakhouse and you offer them $15 for their $23 Ribeye. Huh? My mortgage holder, tax collector and insurance men would laugh in my face if I suggested 15% off. When you agree to give a client a discount, you are undermining your business, value and reputation. You are now open to negotiating everything, including the value you place on your time and efforts. Once you know, really know your costs and value, then you set your pricing to where it needs to be at and that’s that.

(more…)

Read More

2014 04-28 Stellie Bellies

Stellie Bellies – The Big Picture’s Smallest Details

She’s baaaack!  Stella Myers, founder of Stellie Bellies Kiddie and Maternity Resale Boutique, is back in the stores.  Ok, okay, truthfully she was never really gone; she has been in the background focusing her time on the big picture of expanding her business, by branching out into franchise locations.  She, along her husband and partner Mike Myers, added their first franchise this February in Trinity, FL to the family of stores in St Petersburg and Palm Harbor.  And now, just like the families her stores serve, she is delighted to walk through the front doors again to share time with store employees and customers.

(more…)

Read More

What’s the Impact of tourism here in St. Petersburg?

We all know tourists and the Dollars, Euros, Yen, Pounds, Renminbi and such that they bring to spend here add a nice punch to our local economy. But what are the latest figures?

During May 7-15, 2013, National Tourism Week will be celebrated locally to recognize the contributions the tourism industry provides through job creation in our market.

St. Petersburg/CLW is ranked as the most popular vacation destination along Florida’s west coast, with Pinellas County being recognized as the leading destination location on the Gulf Coast.

(more…)

Read More